Website Review: flooranddecor.com
Generated on October 10 2026 11:45 AM
The score is 55/100
SEO Content
Title
Floor & Decor: High Quality Flooring and Tile
Length : 45
Great, your title tag's length is between 40 and 70 characters. Title tag length between 50 and 70 characters is optimal for SEO.
Description
Browse our huge selection of affordable flooring and tile products and save money on your home renovation project. Shop online at Floor and Decor now!
Length : 150
Great, your meta description tag's length is between 90 and 160 characters. A description tag of 155 to 160 characters is optimal.
Keywords
ceramic floor tiles, porcelain tiles, travertine tile, granite tiles, glass tiles, mosaic tile, marble tiles, tile store, tile flooring, tile floors
Good, your page contains a meta keywords tag.
Og Meta Properties
This page does not take advantage of Open Graph Properties. This tags allows social crawler's better structurize your page. Add og:title, og:description, og:image and og:url meta tags to the page's <head>, or create them with our free Open Graph generator.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 0 | 5 | 3 | 8 | 0 | 5 |
- [H2] Use Google Chrome or Microsoft Edge browsers for the best experience.
- [H2] UNMATCHED SELECTION. UNBELIEVABLE PRICES.
- [H2] More to Explore
- [H2] REAL PEOPLE, REAL PROJECTS ®
- [H2] We're Here to Help
- [H3] Porcelain Tile Starting at $1.19/sqft
- [H3] Waterproof Laminate starting at $1.79/sqft
- [H3] Engineered Hardwood Starting at $2.99/sqft
- [H4] Checkerboard
- [H4] Mid-Tone Brown Floors
- [H4] Fireplaces
- [H4] Subway Tile
- [H4] Design Services
- [H4] Credit Services
- [H4] DIY Classes & Videos
- [H4] PRO Services
- [H6] Company Info
- [H6] Policies
- [H6] Customer Care
- [H6] My Projects
- [H6] Catalogs
Images
We found 142 images on this web page.
21 image alt attributes were missing. Please add alt text to all images to help search engines better understand the content of your images.
Text/HTML Ratio
Ratio : 17%
This page's ratio of text to HTML code is below 20 percent, this means that your website probably needs more text content in order to do well in search engines. Note: This may also result from a false reading due to your server blocking external scripts from accessing the home page.
Iframe
Not ideal - You have Iframes on the web page, this mean that content in an Iframe cannot be indexed.
SEO Links
URL Rewrite
Bad. We found links with query strings (?). Avoid using query strings to improve search engine indexing. Use URL rewriting (for example, rewrite rules in an .htaccess file) to replace dynamic URLs with clean ones. Our free URL rewriting tool generates the rules.
Underscores in the URLs
We have detected underscores in your URLs. It would be better to use hyphens to optimize your SEO.
In-page links
We found a total of 244 links including 0 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| Enable Accessibility | Internal | Passing Juice |
| Schedule a Design Appointment | Internal | Passing Juice |
| Get Started | Internal | Passing Juice |
| Check Order Status | Internal | Passing Juice |
| Customer Service FAQ | Internal | Passing Juice |
| PRO Premier | Internal | Passing Juice |
| Design Services | Internal | Passing Juice |
| Installation | Internal | Passing Juice |
| Credit Center | Internal | Passing Juice |
| Gift Cards | Internal | Passing Juice |
| Export Services | Internal | Passing Juice |
| Contact Us | Internal | Passing Juice |
| Inspiration Center | Internal | Passing Juice |
| Visualizer | Internal | Passing Juice |
| Blog | Internal | noFollow |
| Videos | Internal | Passing Juice |
| Galleries | Internal | Passing Juice |
| Catalogs | Internal | Passing Juice |
| Real Projects | Internal | Passing Juice |
| 2026 Design Trends | Internal | Passing Juice |
| DIY Classes & Videos | Internal | Passing Juice |
| Care & Maintenance | Internal | Passing Juice |
| Blog | Internal | noFollow |
| FAQs | Internal | Passing Juice |
| Clearance | Internal | Passing Juice |
| Design Studios | Internal | Passing Juice |
| PRO Services | Internal | Passing Juice |
| Rewards | Internal | Passing Juice |
| Credit Solutions | Internal | Passing Juice |
| Education | Internal | Passing Juice |
| App | Internal | Passing Juice |
| Commercial Sales | Internal | Passing Juice |
| - | External | Passing Juice |
| - | Internal | Passing Juice |
| Tile | Internal | Passing Juice |
| Porcelain | Internal | Passing Juice |
| Ceramic | Internal | Passing Juice |
| Glass | Internal | Passing Juice |
| Mosaics | Internal | Passing Juice |
| Porcelain Pavers | Internal | Passing Juice |
| XL Porcelain Slabs | Internal | Passing Juice |
| Finishing Pieces | Internal | Passing Juice |
| White | Internal | Passing Juice |
| Beige | Internal | Passing Juice |
| Gray | Internal | Passing Juice |
| Blue | Internal | Passing Juice |
| Black | Internal | Passing Juice |
| Wood Look | Internal | Passing Juice |
| Travertine Look | Internal | Passing Juice |
| Marble Look | Internal | Passing Juice |
| Vetta Elements | Internal | Passing Juice |
| Zellige | Internal | Passing Juice |
| Checkerboard | Internal | Passing Juice |
| Subway | Internal | Passing Juice |
| NatureMatch Tile | Internal | Passing Juice |
| Large Format | Internal | Passing Juice |
| Clearance Tile | Internal | Passing Juice |
| White Tile starting at $0.67 | Internal | Passing Juice |
| Beige Tile starting at $1.39 | Internal | Passing Juice |
| Stone | Internal | Passing Juice |
| Marble | Internal | Passing Juice |
| Travertine & Limestone | Internal | Passing Juice |
| Basalt & Slate | Internal | Passing Juice |
| Floor Tile | Internal | Passing Juice |
| Mosaics | Internal | Passing Juice |
| Stacked Stone Ledger | Internal | Passing Juice |
| Thin Brick | Internal | Passing Juice |
| Pavers | Internal | Passing Juice |
| Finishing Pieces | Internal | Passing Juice |
| White | Internal | Passing Juice |
| Beige | Internal | Passing Juice |
| Gray | Internal | Passing Juice |
| Red | Internal | Passing Juice |
| Black | Internal | Passing Juice |
| Large Format Stone | Internal | Passing Juice |
| Waterjet | Internal | Passing Juice |
| Clearance Stone | Internal | Passing Juice |
| Stone Mosaics starting at $7.99 per piece | Internal | Passing Juice |
| Travertine & Limestone starting at $3.49 per SQFT | Internal | Passing Juice |
| Wood | Internal | Passing Juice |
| Solid Hardwood | Internal | Passing Juice |
| Engineered Hardwood | Internal | Passing Juice |
| Bamboo | Internal | Passing Juice |
| Unfinished Hardwood | Internal | Passing Juice |
| Cork | Internal | Passing Juice |
| Wood Countertops | Internal | Passing Juice |
| Wall & Ceiling Panels | Internal | Passing Juice |
| Oak | Internal | Passing Juice |
| Hickory | Internal | Passing Juice |
| Maple | Internal | Passing Juice |
| Acacia | Internal | Passing Juice |
| Walnut | Internal | Passing Juice |
| Birch | Internal | Passing Juice |
| AquaGuard ® Wood | Internal | Passing Juice |
| AquaGuard ® Bamboo | Internal | Passing Juice |
| Bruce | Internal | Passing Juice |
| Eco Forest ® | Internal | Passing Juice |
| Viviano | Internal | Passing Juice |
| Moldings | Internal | Passing Juice |
| Stair Parts | Internal | Passing Juice |
| Sound Reducing Technology | Internal | Passing Juice |
| Pet Friendly | Internal | Passing Juice |
| Clearance Wood | Internal | Passing Juice |
| Engineered Hardwood starting at $1.99 per SQFT | Internal | Passing Juice |
| 8 Foot Wall & Ceiling Panels starting at $79.99 per piece | Internal | Passing Juice |
| Laminate | Internal | Passing Juice |
| Waterproof | Internal | Passing Juice |
| Water Resistant | Internal | Passing Juice |
| Extra Long Plank | Internal | Passing Juice |
| Attached Pad | Internal | Passing Juice |
| Heavy Scratch Resistance | Internal | Passing Juice |
| Radiant Heat Compatible | Internal | Passing Juice |
| NatureMatch Laminate Collection | Internal | Passing Juice |
| AquaGuard ® Performance | Internal | Passing Juice |
| HydroShield Plus ® | Internal | Passing Juice |
| Hampstead ® | Internal | Passing Juice |
| Clearance Laminate | Internal | Passing Juice |
| Laminate starting at $1.99 per SQFT | Internal | Passing Juice |
| NatureMatch™ Realistic Laminate starting at $3.49 per SFT | Internal | Passing Juice |
| Vinyl | Internal | Passing Juice |
| Luxury Vinyl Plank & Tile | Internal | Passing Juice |
| Hybrid Resilient Flooring | Internal | Passing Juice |
| Blonde Vinyl | Internal | Passing Juice |
| Brown Vinyl | Internal | Passing Juice |
| Gray Vinyl | Internal | Passing Juice |
| Beige Vinyl | Internal | Passing Juice |
| NuCore ® | Internal | Passing Juice |
| NuCore Performance ® | Internal | Passing Juice |
| DuraLux Performance ® | Internal | Passing Juice |
| Optimax™ Performance | Internal | Passing Juice |
| everENDURE™ | Internal | Passing Juice |
| Which brand is right for you? | Internal | Passing Juice |
| Waterproof Flooring | Internal | Passing Juice |
| Ultimate Scratch Protection | Internal | Passing Juice |
| Sound Reducing Technology | Internal | Passing Juice |
| NatureMatch Realistic Vinyl | Internal | Passing Juice |
| Clearance Vinyl | Internal | Passing Juice |
| Luxury Vinyl Tile starting at 0.99¢ per SQFT | Internal | Passing Juice |
| 20+ Mil Rigid Core Vinyl starting at $1.79 per SQFT | Internal | Passing Juice |
| Fixtures | Internal | Passing Juice |
| Vanities | Internal | Passing Juice |
| Storage & Organization | Internal | Passing Juice |
| Faucets | Internal | Passing Juice |
| Lighting | Internal | Passing Juice |
| Mirrors | Internal | Passing Juice |
| Sinks | Internal | Passing Juice |
| Bathroom Accessories | Internal | Passing Juice |
| Discover Cabinets | Internal | Passing Juice |
| Express Ship Plywood Cabinets | Internal | Passing Juice |
| Semi-Custom Cabinets | Internal | Passing Juice |
| Decorative Cabinet Hardware | Internal | Passing Juice |
| Cabinet Accessories | Internal | Passing Juice |
| Cabinet Samples | Internal | Passing Juice |
| Shower Doors | Internal | Passing Juice |
| Shower Heads & Tub Spouts | Internal | Passing Juice |
| Shower Accessories | Internal | Passing Juice |
| Shower & Wall Panels | Internal | Passing Juice |
| Prefab Countertops | Internal | Passing Juice |
| Custom Countertops | Internal | Passing Juice |
| Clearance Fixtures | Internal | Passing Juice |
| Limited Time Only Vanities | Internal | Passing Juice |
| Installation Materials | Internal | Passing Juice |
| Grout | Internal | Passing Juice |
| Mortars & Thinsets | Internal | Passing Juice |
| Metal Trims & Transitions | Internal | Passing Juice |
| Trowels & Floats | Internal | Passing Juice |
| Installation Tools | Internal | Passing Juice |
| Floor Preparation Materials | Internal | Passing Juice |
| Caulking, Adhesives, & Sealants | Internal | Passing Juice |
| Large Format Tile and Stone Installation | Internal | Passing Juice |
| Cleaners | Internal | Passing Juice |
| Sealers | Internal | Passing Juice |
| Underlayment | Internal | Passing Juice |
| Wood Adhesives | Internal | Passing Juice |
| Installation Tools | Internal | Passing Juice |
| Floor Preparation Materials | Internal | Passing Juice |
| Cleaners | Internal | Passing Juice |
| Installation Supplies | Internal | Passing Juice |
| Schluter | Internal | Passing Juice |
| Mapei | Internal | Passing Juice |
| Laticrete | Internal | Passing Juice |
| Raimondi | Internal | Passing Juice |
| Goldblatt | Internal | Passing Juice |
| Wedi | Internal | Passing Juice |
| Shower Systems | Internal | Passing Juice |
| Floor Warming Systems | Internal | Passing Juice |
| Outdoor Installation Materials | Internal | Passing Juice |
| XL Slab Installation Materials | Internal | Passing Juice |
| Clearance Installation Materials | Internal | Passing Juice |
| Shop Wedi | Internal | Passing Juice |
| Shop By Room | Internal | Passing Juice |
| Bathroom | Internal | Passing Juice |
| Kitchen | Internal | Passing Juice |
| Outdoor | Internal | Passing Juice |
| Garage | Internal | Passing Juice |
| Bonus Room | Internal | Passing Juice |
| Shower | Internal | Passing Juice |
| Backsplash | Internal | Passing Juice |
| Pool | Internal | Passing Juice |
| Accent Wall | Internal | Passing Juice |
| Fireplace | Internal | Passing Juice |
| Wall & Ceiling Panels | Internal | Passing Juice |
| Free Design Services | Internal | Passing Juice |
| Inspiration Galleries | Internal | Passing Juice |
| Catalogs | Internal | Passing Juice |
| 2026 Design Trends | Internal | Passing Juice |
| New Arrivals | Internal | Passing Juice |
| Backsplash Tile Starting at $2.99 per SQFT | Internal | Passing Juice |
| Request a Catalog | Internal | Passing Juice |
| About Us | Internal | Passing Juice |
| Investor Relations | Internal | Passing Juice |
| Sustainability & ESG | Internal | Passing Juice |
| Career Opportunities | Internal | Passing Juice |
| Assistive Site | Internal | Passing Juice |
| Return Policy | Internal | Passing Juice |
| Shipping Policy | Internal | Passing Juice |
| Storage & Pick up Policy | Internal | Passing Juice |
| Damages Policy | Internal | Passing Juice |
| Terms & Conditions | Internal | Passing Juice |
| California Supply Chains Act | Internal | Passing Juice |
| Accessibility Statement | Internal | Passing Juice |
| Your Privacy Rights | Internal | Passing Juice |
| Customer Service FAQ | Internal | Passing Juice |
| PRO Premier | Internal | Passing Juice |
| Design Services | Internal | Passing Juice |
| Gift Cards | Internal | Passing Juice |
| Google Chrome | External | Passing Juice |
| Microsoft Edge | External | Passing Juice |
| Checkerboard | Internal | Passing Juice |
| Mid-Tone Brown Floors | Internal | Passing Juice |
| Fireplaces | Internal | Passing Juice |
| Subway Tile | Internal | Passing Juice |
| Learn more | Internal | Passing Juice |
| Learn More | Internal | Passing Juice |
| Learn More | Internal | Passing Juice |
| Sustainability & Responsibility | Internal | Passing Juice |
| F&D Cares | Internal | Passing Juice |
| Delivery Services | Internal | Passing Juice |
| Supplier Inquiries | Internal | Passing Juice |
| Shipping Policy | Internal | Passing Juice |
| Low Price Promise | Internal | Passing Juice |
| Your Privacy Rights | Internal | Passing Juice |
| My Project Lists | Internal | Passing Juice |
| Site Map | Internal | Passing Juice |
SEO Keywords
Keywords Consistency
| Keyword | Content | Title | Keywords | Description | Headings |
|---|---|---|---|---|---|
| shop | 49 |  |
|
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| design | 29 | |
|
|
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| services | 22 | |
|
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| clearance | 19 | |
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| home | 19 | |
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Usability
Url
Domain : flooranddecor.com
Length : 17
Favicon
Great, your website has a favicon.
Language
Good. Your declared language is en.
Document
Doctype
HTML 5
Encoding
Great. Your declared charset is UTF-8.
Email Privacy
Warning! At least one email address has been found in plain text. Consider using an image or a form to hide email from spammers.
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
|
Not great, your website is using inline styles. This is not optimal. |
|
Not good, your website has too many CSS files (more than 4). |
|
This website has an excessive amount of Javascript files (more than 6). |
|
Awesome, your website takes advantage of GZIP compression for SEO optimization. |
Mobile
Mobile Optimization
|
Apple Icon |
|
Meta Viewport Tag |
Optimization
XML Sitemap
Great, your website has an XML sitemap.
| https://www.flooranddecor.com/sitemap_index.xml |
Robots.txt
http://flooranddecor.com/robots.txt
Great, your website has a robots.txt file.
Analytics
Missing
Unverified
AI Search Readiness
AI Crawlers
AI search crawlers are allowed, so the site can be shown and cited in AI answers (ChatGPT, Claude, Perplexity).
|
OAI-SearchBot | ChatGPT search | AI search |
|
ChatGPT-User | ChatGPT (user requests) | AI search |
|
Claude-SearchBot | Claude search | AI search |
|
Claude-User | Claude (user requests) | AI search |
|
PerplexityBot | Perplexity | AI search |
|
GPTBot | OpenAI training | AI training |
|
ClaudeBot | Anthropic training | AI training |
|
Google-Extended | Google Gemini training | AI training |
|
Applebot-Extended | Apple AI training | AI training |
|
CCBot | Common Crawl | AI training |
Blocking AI training crawlers is a common choice and doesn't affect the score. Only the AI search crawlers count.
Structured Data
The homepage describes itself with schema.org structured data, which helps search engines and AI tools understand it: Organization, ContactPoint, PostalAddress, WebSite, SearchAction, EntryPoint
Canonical Tag
The homepage has a canonical tag, which tells search engines which URL is the main version of the page.
llms.txt
No llms.txt file. It's an emerging convention: a short Markdown summary of the site for AI tools. Optional, so it doesn't affect the score.
Security
HTTPS
The site loads over HTTPS, so connections are encrypted. Browsers and search engines expect this.
HSTS
No Strict-Transport-Security (HSTS) header. It tells browsers to always use HTTPS, which protects visitors from being downgraded to an insecure connection.
Security Headers
3 of 5 common security headers found. At least 2 are needed to pass.
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Content-Security-Policy |
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X-Content-Type-Options |
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X-Frame-Options |
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Referrer-Policy |
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Permissions-Policy |
Domain Info
flooranddecor.com was registered on 3 Apr 2002 with GoDaddy.com, LLC and expires on 3 Apr 2027. It accepts email and has both SPF and DMARC records. The Wayback Machine first archived it in September 2002.
Registration
| Registrar | GoDaddy.com, LLC |
| Registered | 3 Apr 2002 (24 years ago) |
| Expires | 3 Apr 2027 |
| Last changed | 28 Apr 2023 |
| Nameservers | ns1.flooranddecor.com, ns2.flooranddecor.com |
| DNSSEC | Not signed |
Hosting
| IPv4 address | 104.16.0.1 |
|
IPv6 support |
Email Security
Mail servers: mxb-0020b301.gslb.pphosted.com, mxa-0020b301.gslb.pphosted.com
|
SPF record |
|
DMARC record (policy: reject) |
Archive History
The Wayback Machine has snapshots of this site from 212 different months, from September 2002 to September 2026. View snapshots
PageSpeed Insights
Device
Categories
GoInfosystems
GoInfosystems is a free SEO site review and rating tool. Get a free review of your site and see areas that may need optimization.