Website Review: thehersheycompany.com
Generated on March 18 2023 23:36 PM
Old data? UPDATE !
The score is 44/100
SEO Content
Title
Home | The Hershey Company
Length : 26
Your title's length should be between 40 and 70 characters. The optimal title length is between 50 to 70 chars. Use this meta tag generator to create a proper title tag.
Description
Here at Hershey, our purpose is to make more moments of goodness for consumers around the world.
Length : 96
Great, your meta description tag's length is between 90 and 160 characters. A description tag of 155 to 160 characters is optimal.
Keywords
Not good (but low priority). We haven't found a meta keywords tag on your page. Use this free online meta tags generator to create a keywords tag.
Og Meta Properties
Good, your page takes advantage of Open Graph Properties. Open Graph properties can help with indexing.
| Property | Content |
|---|---|
| title | Home |
| description | Here at Hershey, our purpose is to make more moments of goodness for consumers around the world. |
| url | https://www.thehersheycompany.com/content/hershey-corporate/en-us/home.html |
| image | https://www.thehersheycompany.com/content/dam/hershey-corporate/images/home/home-hero-celebrating-women-and-impacting-crop-1.jpg |
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 1 | 0 | 5 | 0 | 0 | 0 |
- [H1] Celebrating Women and Impacting the Next Generation
- [H3] Hershey’s Chocolate World Celebrates 50 Years of Fun
- [H3] Snacking Powerhouse: Supply Chain Agility and a Legacy of Goodness
- [H3] Hershey’s First Bilingual U.S. Plant Drives Powerful Results
- [H3] Shared Goodness
- [H3] The Man Behind Good Chocolate and Good Business
Images
We found 21 images on this web page.
Awesome, most or all of your images have alt attributes. This helps search engines understand the content of your images.
Text/HTML Ratio
Ratio : 0%
This page's ratio of text to HTML code is below 20 percent, this means that your website probably needs more text content in order to do well in search engines. Note: This may also result from a false reading due to your server blocking external scripts from accessing the home page.
Flash
Perfect, no Flash content has been detected on this page.
Iframe
Awesome, there are no Iframes found on this page.
SEO Links
URL Rewrite
Good. Your links look SEO friendly and are easy to crawl!
Underscores in the URLs
We have detected underscores in your URLs. It would be better to use hyphens to optimize your SEO.
In-page links
We found a total of 69 links including 2 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| Skip to main content | Internal | Passing Juice |
| CAREERS | Internal | Passing Juice |
| MEDIA | Internal | Passing Juice |
| INVESTORS | Internal | Passing Juice |
| About Us | Internal | Passing Juice |
| About The Company | Internal | Passing Juice |
| A History of Goodness | Internal | Passing Juice |
| Company Vision & Strategy | Internal | Passing Juice |
| Our Leadership | Internal | Passing Juice |
| Hershey Plant Locations | Internal | Passing Juice |
| Milton Hershey | Internal | Passing Juice |
| Brands | Internal | Passing Juice |
| Ingredients | Internal | Passing Juice |
| About Our Ingredients | Internal | Passing Juice |
| Ingredient Glossary | Internal | Passing Juice |
| Allergens | Internal | Passing Juice |
| Dietary Needs | Internal | Passing Juice |
| Zero Sugar | Internal | Passing Juice |
| Kosher | Internal | Passing Juice |
| Gluten Free | Internal | Passing Juice |
| Sustainability | Internal | Passing Juice |
| Goals and Progress | Internal | Passing Juice |
| Sustainability Focus Areas | Internal | Passing Juice |
| Cocoa | Internal | Passing Juice |
| Community Impact | Internal | Passing Juice |
| Diversity, Equity and Inclusion | Internal | Passing Juice |
| Environment | Internal | Passing Juice |
| Ethics | Internal | Passing Juice |
| Food Safety | Internal | Passing Juice |
| Health and Safety | Internal | Passing Juice |
| Human Rights | Internal | Passing Juice |
| Responsible Sourcing | Internal | Passing Juice |
| Youth | Internal | Passing Juice |
| Reports, Policies and Resources | Internal | Passing Juice |
| Innovation | Internal | Passing Juice |
| Consumer Insights | Internal | Passing Juice |
| Licensing | Internal | Passing Juice |
| Retail Expertise | Internal | Passing Juice |
| Newsroom | Internal | Passing Juice |
| Our Blog | Internal | Passing Juice |
| Your Freezer Section is Boasting a New Color: Reese’s Orange | Internal | Passing Juice |
| Press Releases | Internal | Passing Juice |
| - | Internal | Passing Juice |
| Read the Press Release | Internal | Passing Juice |
| How We're Celebrating Women and Girls with Hershey's SHE Bars | Internal | Passing Juice |
| Old Meets New: The Hershey Company's New, Award-winning Brand Refresh was Years in the Making | Internal | Passing Juice |
| Growing Our Own: In 2022, Hershey Celebrated More than 100 Promotions on Its Retail Team | Internal | Passing Juice |
| Learn More | Internal | Passing Juice |
| Read More from Supply Chain World | External | Passing Juice |
| Learn More | External | Passing Juice |
| Learn More About Milton Hershey | Internal | Passing Juice |
| CONTACT US | Internal | Passing Juice |
| FAQ's | Internal | Passing Juice |
| HERSHEYLAND | External | Passing Juice |
| HERSHEY'S CHOCOLATE WORLD | External | Passing Juice |
| HERSHEYPARK | External | Passing Juice |
| HERSHEY STORE | External | Passing Juice |
| VISIT HERSHEY, PA | External | Passing Juice |
| BUSINESS CUSTOMERS | Internal | Passing Juice |
| HERSHEY PAC ANNUAL REPORT | Internal | Passing Juice |
| PRODUCT LOCATOR | External | Passing Juice |
| RETIREES | Internal | Passing Juice |
| SLAVERY AND HUMAN TRAFFICKING STATEMENT | Internal | Passing Juice |
| SUBMIT AN IDEA | Internal | Passing Juice |
| SUPPLIERS | Internal | Passing Juice |
| DO NOT SELL MY INFO | External | Passing Juice |
| PRIVACY POLICY | Internal | Passing Juice |
| TERMS AND CONDITIONS | Internal | Passing Juice |
| WEB ACCESSIBILITY | Internal | Passing Juice |
SEO Keywords
Keywords Cloud
Keywords Consistency
| Keyword | Content | Title | Keywords | Description | Headings |
|---|
Usability
Url
Domain : thehersheycompany.com
Length : 21
Favicon
Great, your website has a favicon.
Printability
We could not find a Print-Friendly CSS.
Language
Good. Your declared language is en.
Dublin Core
This page does not take advantage of Dublin Core.
Document
Doctype
HTML 5
Encoding
Great. Your declared charset is UTF-8.
W3C Validity
Errors : 13
Warnings : 12
Email Privacy
Warning! At least one email address has been found in plain text. Consider using an image or a form to hide email from spammers.
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
 |
Excellent, your website doesn't use nested tables. |
 |
Not great, your website is using inline styles. This is not optimal. |
|
Not good, your website has too many CSS files (more than 4). |
|
This website has an excessive amount of Javascript files (more than 6). |
|
This website does not take advantage of GZIP optimization. GZIP compression means your site loads faster for your visitors and improves the user's experience. |
Mobile
Mobile Optimization
|
Apple Icon |
|
Meta Viewport Tag |
|
Flash content |
Optimization
XML Sitemap
Great, your website has an XML sitemap.
| https://www.hersheys.com/almondjoy-mounds/en_us/sitemap.xml |
| https://www.hersheys.com/breathsavers/en_us/sitemap.xml |
| https://www.hersheys.com/celebrate/en_us/sitemap.xml |
| https://www.hersheys.com/chocolateworld/en_us/sitemap.xml |
| https://www.hersheys.com/en_us/sitemap.xml |
| https://www.hersheys.com/icebreakers/en_us/sitemap.xml |
| https://www.hersheys.com/jolly-rancher/en_us/sitemap.xml |
| https://www.hersheys.com/kitchens/en_ca/sitemap.xml |
| https://www.hersheys.com/kitchens/en_us/sitemap.xml |
| https://www.hersheys.com/kitchens/fr_ca/sitemap.xml |
| https://www.hersheys.com/kitkat/en_us/sitemap.xml |
| https://www.hersheys.com/payday/en_us/sitemap.xml |
| https://www.hersheys.com/reeses/en_us/sitemap.xml |
| https://www.hersheys.com/rolo/en_us/sitemap.xml |
| https://www.hersheys.com/twizzlers/en_us/sitemap.xml |
| https://www.hersheys.com/whoppers/en_us/sitemap.xml |
| https://www.hersheys.com/york/en_us/sitemap.xml |
Robots.txt
http://thehersheycompany.com/robots.txt
Great, your website has a robots.txt file.
Analytics
Missing
Unverified
PageSpeed Insights
Device
Categories
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