Website Review: lego.com
Generated on November 01 2022 21:54 PM
Old data? UPDATE !
The score is 51/100
SEO Content
Title
Home | Official LEGO® Shop US
Length : 29
Your title's length should be between 40 and 70 characters. The optimal title length is between 50 to 70 chars. Use this meta tag generator to create a proper title tag.
Description
Explore the world of LEGO® through games, videos, products and more! Shop awesome LEGO® building toys and brick sets and find the perfect gift for your kid
Length : 155
Great, your meta description tag's length is between 90 and 160 characters. A description tag of 155 to 160 characters is optimal.
Keywords
Not good (but low priority). We haven't found a meta keywords tag on your page. Use this free online meta tags generator to create a keywords tag.
Og Meta Properties
Good, your page takes advantage of Open Graph Properties. Open Graph properties can help with indexing.
| Property | Content |
|---|---|
| title | Home | Official LEGO® Shop US |
| description | Explore the world of LEGO® through games, videos, products and more! Shop awesome LEGO® building toys and brick sets and find the perfect gift for your kid |
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
| 0 | 5 | 25 | 8 | 0 | 0 |
- [H2] For the joy of play
- [H2] Trending Now
- [H2] Featured sets
- [H2] Fun Family Builds
- [H2] Read All About It
- [H3] New LEGO® Lion Knights' Castle
- [H3] Explore miniature worlds
- [H3] A wonder of the ancient world
- [H3] Ride with the Thanator
- [H3] Transport to the Forbidden West
- [H3] The Office
- [H3] Vincent van Gogh - The Starry Night
- [H3] Lloyd’s Golden Ultra Dragon
- [H3] Black Panther
- [H3] Airbus H175 Rescue Helicopter
- [H3] I am Groot
- [H3] Succulents
- [H3] The Heavenly Realms
- [H3] Floral Art
- [H3] Horse Show Trailer
- [H3] Majestic Tiger
- [H3] All aboard for a fun adventure
- [H3] Awesome battle play
- [H3] Dive into battle with King Namor
- [H3] Hit the road in style
- [H3] Best Halloween Games for Kids
- [H3] How to Decorate your Home for Christmas with LEGO® Bricks
- [H3] 10 Best LEGO® Harry Potter™ Sets for Christmas
- [H3] The Top 6 LEGO® Animal Toys for Kids This Holiday Season
- [H3] How to decorate your house for Halloween
- [H4] About Us
- [H4] Support
- [H4] Attractions
- [H4] More From Us
- [H4] About Us
- [H4] Support
- [H4] Attractions
- [H4] More From Us
Images
We found 69 images on this web page.
4 image alt attributes were missing. Please add alt text to all images to help search engines better understand the content of your images.
Text/HTML Ratio
Ratio : 2%
This page's ratio of text to HTML code is below 20 percent, this means that your website probably needs more text content in order to do well in search engines. Note: This may also result from a false reading due to your server blocking external scripts from accessing the home page.
Flash
Perfect, no Flash content has been detected on this page.
Iframe
Not ideal - You have Iframes on the web page, this mean that content in an Iframe cannot be indexed.
SEO Links
URL Rewrite
Good. Your links look SEO friendly and are easy to crawl!
Underscores in the URLs
We have detected underscores in your URLs. It would be better to use hyphens to optimize your SEO.
In-page links
We found a total of 48 links including 0 link(s) to files
| Anchor | Type | Juice |
|---|---|---|
| Shop now | Internal | Passing Juice |
| Learn more | Internal | Passing Juice |
| Learn more | Internal | Passing Juice |
| Skip to main content | Internal | Passing Juice |
| Exclusives | Internal | Passing Juice |
| New | Internal | Passing Juice |
| Bestsellers | Internal | Passing Juice |
| Home Decor | Internal | Passing Juice |
| Offers & Sale | Internal | Passing Juice |
| Gift Cards | Internal | Passing Juice |
| Coming Soon | Internal | Passing Juice |
| Last Chance to Buy | Internal | Passing Juice |
| All LEGO Themes | Internal | Passing Juice |
| All LEGO Interests | Internal | Passing Juice |
| LEGO® CON | Internal | Passing Juice |
| Adults Welcome | Internal | Passing Juice |
| Rebuild the World | Internal | Passing Juice |
| VIP Reward Program | Internal | Passing Juice |
| DOTS 3D Decorator | Internal | Passing Juice |
| LEGO® Mosaic Maker | Internal | Passing Juice |
| 90 years of play | Internal | Passing Juice |
| Check Order Status | Internal | Passing Juice |
| Delivery & Returns | Internal | Passing Juice |
| Find a LEGO Store | Internal | Passing Juice |
| Find Building Instructions | Internal | Passing Juice |
| Common Questions | Internal | Passing Juice |
| Contact Us | Internal | Passing Juice |
| Replacement Parts | Internal | Passing Juice |
| About the LEGO Group | Internal | Passing Juice |
| LEGO® News | Internal | Passing Juice |
| Sustainability | Internal | Passing Juice |
| Supply Chain Transparency Statement | Internal | Passing Juice |
| LEGO Product Certification | Internal | Passing Juice |
| LEGO Jobs | Internal | Passing Juice |
| LEGO Compliance Line | Internal | Passing Juice |
| Payment Methods | Internal | Passing Juice |
| Terms & Conditions | Internal | Passing Juice |
| Product Recalls | Internal | Passing Juice |
| LEGO® House | Internal | Passing Juice |
| LEGOLAND® Parks | Internal | Passing Juice |
| LEGOLAND Discovery Centers | Internal | Passing Juice |
| LEGO® LIFE | Internal | Passing Juice |
| LEGO Education | Internal | Passing Juice |
| LEGO Ideas | Internal | Passing Juice |
| LEGO Foundation | External | Passing Juice |
| Affiliate Program | Internal | Passing Juice |
| Student Offers | External | Passing Juice |
| LEGO® Braille Bricks | External | Passing Juice |
SEO Keywords
Keywords Consistency
| Keyword | Content | Title | Keywords | Description | Headings |
|---|---|---|---|---|---|
| lego | 94 |  |
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| shop | 34 | |
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| all | 24 | |
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| add | 23 | |
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| new | 21 | |
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Usability
Url
Domain : lego.com
Length : 8
Favicon
Great, your website has a favicon.
Printability
We could not find a Print-Friendly CSS.
Language
Good. Your declared language is en.
Dublin Core
This page does not take advantage of Dublin Core.
Document
Doctype
HTML 5
Encoding
Great. Your declared charset is UTF-8.
W3C Validity
Errors : 260
Warnings : 9
Email Privacy
Warning! At least one email address has been found in plain text. Consider using an image or a form to hide email from spammers.
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
Speed Tips
|
Excellent, your website doesn't use nested tables. |
|
Not great, your website is using inline styles. This is not optimal. |
|
Great, your website has few CSS files. |
|
This website has an excessive amount of Javascript files (more than 6). |
|
Awesome, your website takes advantage of GZIP compression for SEO optimization. |
Mobile
Mobile Optimization
|
Apple Icon |
|
Meta Viewport Tag |
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Flash content |
Optimization
XML Sitemap
Great, your website has an XML sitemap.
| https://www.lego.com/sitemap.xml |
| https://www.lego.com/zh-cn/aboutus/sitemap.xml |
| https://www.lego.com/cs-cz/aboutus/sitemap.xml |
| https://www.lego.com/da-dk/aboutus/sitemap.xml |
| https://www.lego.com/nl-be/aboutus/sitemap.xml |
| https://www.lego.com/nl-nl/aboutus/sitemap.xml |
| https://www.lego.com/en-au/aboutus/sitemap.xml |
| https://www.lego.com/en-my/aboutus/sitemap.xml |
| https://www.lego.com/en-sg/aboutus/sitemap.xml |
| https://www.lego.com/en-gb/aboutus/sitemap.xml |
| https://www.lego.com/en-us/aboutus/sitemap.xml |
| https://www.lego.com/fi-fi/aboutus/sitemap.xml |
| https://www.lego.com/fr-be/aboutus/sitemap.xml |
| https://www.lego.com/fr-fr/aboutus/sitemap.xml |
| https://www.lego.com/de-de/aboutus/sitemap.xml |
| https://www.lego.com/hu-hu/aboutus/sitemap.xml |
| https://www.lego.com/it-it/aboutus/sitemap.xml |
| https://www.lego.com/ja-jp/aboutus/sitemap.xml |
| https://www.lego.com/ko-kr/aboutus/sitemap.xml |
| https://www.lego.com/nb-no/aboutus/sitemap.xml |
| https://www.lego.com/pl-pl/aboutus/sitemap.xml |
| https://www.lego.com/pt-br/aboutus/sitemap.xml |
| https://www.lego.com/ru-ru/aboutus/sitemap.xml |
| https://www.lego.com/es-ar/aboutus/sitemap.xml |
| https://www.lego.com/es-es/aboutus/sitemap.xml |
| https://www.lego.com/sv-se/aboutus/sitemap.xml |
| https://www.lego.com/tr-tr/aboutus/sitemap.xml |
| https://www.lego.com/service/sitemap.xml |
| https://www.lego.com/service/sitemapindex.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-cs-cz.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-da-dk.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-de-de.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-en-au.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-en-gb.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-en-my.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-en-sg.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-en-us.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-es-ar.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-es-es.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-fi-fi.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-fr-be.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-fr-fr.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-hu-hu.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-it-it.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-ja-jp.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-ko-kr.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-nb-no.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-nl-be.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-nl-nl.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-pl-pl.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-pt-br.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-ru-ru.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-sv-se.xml |
| https://www.lego.com/sitemaps/sitemapindex-kids-tr-tr.xml |
| https://www.lego.com/cs-cz/campaigns/sitemap.xml |
| https://www.lego.com/da-dk/campaigns/sitemap.xml |
| https://www.lego.com/de-de/campaigns/sitemap.xml |
| https://www.lego.com/en-au/campaigns/sitemap.xml |
| https://www.lego.com/en-gb/campaigns/sitemap.xml |
| https://www.lego.com/en-my/campaigns/sitemap.xml |
| https://www.lego.com/en-sg/campaigns/sitemap.xml |
| https://www.lego.com/en-us/campaigns/sitemap.xml |
| https://www.lego.com/es-ar/campaigns/sitemap.xml |
| https://www.lego.com/es-es/campaigns/sitemap.xml |
| https://www.lego.com/fi-fi/campaigns/sitemap.xml |
| https://www.lego.com/fr-be/campaigns/sitemap.xml |
| https://www.lego.com/fr-fr/campaigns/sitemap.xml |
| https://www.lego.com/hu-hu/campaigns/sitemap.xml |
| https://www.lego.com/it-it/campaigns/sitemap.xml |
| https://www.lego.com/ja-jp/campaigns/sitemap.xml |
| https://www.lego.com/ko-kr/campaigns/sitemap.xml |
| https://www.lego.com/nb-no/campaigns/sitemap.xml |
| https://www.lego.com/nl-be/campaigns/sitemap.xml |
| https://www.lego.com/nl-nl/campaigns/sitemap.xml |
| https://www.lego.com/pl-pl/campaigns/sitemap.xml |
| https://www.lego.com/pt-br/campaigns/sitemap.xml |
| https://www.lego.com/ru-ru/campaigns/sitemap.xml |
| https://www.lego.com/sv-se/campaigns/sitemap.xml |
| https://www.lego.com/tr-tr/campaigns/sitemap.xml |
| https://www.lego.com/sitemaps/stores/da-dk/sitemap.xml |
| https://www.lego.com/sitemaps/stores/de-de/sitemap.xml |
| https://www.lego.com/sitemaps/stores/en-gb/sitemap.xml |
| https://www.lego.com/sitemaps/stores/en-us/sitemap.xml |
| https://www.lego.com/sitemaps/stores/fr-be/sitemap.xml |
| https://www.lego.com/sitemaps/stores/fr-fr/sitemap.xml |
| https://www.lego.com/sitemaps/stores/it-it/sitemap.xml |
| https://www.lego.com/sitemaps/stores/nl-be/sitemap.xml |
| https://www.lego.com/sitemaps/stores/sv-se/sitemap.xml |
| https://www.lego.com/sitemaps/stores/zh-cn/sitemap.xml |
| https://www.lego.com/legal/sitemap.xml |
Robots.txt
http://lego.com/robots.txt
Great, your website has a robots.txt file.
Analytics
Missing
Unverified
PageSpeed Insights
Device
Categories
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